What if every encounter with your brand were meaningful?
Every coffee cup would offer a dose of inspiration
Every napkin would embody your core values
Every billboard would make your customers smile
We call this the "awe" factor!
Unique content for ordinary products
Making the mundane meaningful
תארו לעצמכם שכל מפגש עם המותג שלך מעורר השראה
כוס הקפה מציעה מחשבה יומית מתחלפת,
כרטיס האוטובוס מעלה חיוך
והמפית בחדר האוכל ממחישה את ערכי הליבה של החברה.
אנחנו קוראים לזה אפקט ה-אוֺ! (awe).
"awe" creates designs
unique products with meaningful messages
reminding you to pause for a moment,
reflect, and take in some inspiration.
And it looks great on Instagram!
First, we learn about your organization's culture and core values
Then, we launch the process with an inspiring seminar
Then we place powerful messages on tailor-made products
Finally, we implement the process with additional seminars, consulting and products
Private and public organizations
Restaurants, coffee shops and catering services
Wholesale and retail
And how do you want it?
Generic Products with uplifting messages - sold directly or online
Branded products with your own design.
Lectures or consultations on making the mundane meaningful.
Monthly or quarterly delivery of alternating content.
Building a literary and artistic language for your brand
Meeting with employees and managers for seminars and consultations.
Continuous delivery of products with alternating messages.
Awe was born sometime in 2017 while Zeev Ben-Shachar was changing his newborn son's diapers. The mundane thought of needing to change thousands of diapers led him to look for ways to transform that experience, and similar everyday experiences, into something much more enjoyable, perhaps even inspiring.